MemberPress Active Campaign 1.1.5

MemberPress Active Campaign is a WordPress plugin that connects your MemberPress membership site with ActiveCampaign’s email marketing automation and CRM capabilities. It helps you trigger targeted email campaigns and personalized workflows based on member activity and site events, so the right message reaches the right audience. Instead of sending broad newsletters, you can build automated funnels that respond to how people engage with your content.

With ActiveCampaign’s visual editor, you can design email journeys and refine automation logic directly for your audiences. The integration with MemberPress also supports practical audience segmentation, making it easier to control who receives which communications from your WordPress admin and templates.

Main Features

• ActiveCampaign automation connection — Links your WordPress site to ActiveCampaign’s workflow and CRM environment.
• Visual workflow editor — Use ActiveCampaign’s builder to create email workflows for campaigns and funnels.
• Trigger-based email campaigns — Initiate sending and automation based on member-related actions from your site.
• Personalized communication paths — Route contacts through different messaging sequences depending on engagement.
• MemberPress audience segmentation — Target audiences using your membership logic so messages match access and status.
• Streamlined contact targeting — Manage lists and segments using the automation tools tied to your site visitors.
• WordPress-first setup — Configure the integration from within your WordPress workflow alongside MemberPress.
• CRM-driven engagement — Leverage ActiveCampaign CRM features to support more organized follow-up flows.

Benefits

• Higher engagement — Deliver emails that match member behavior for more relevant interactions.
• Better conversion rates — Nurture prospects and members through automated funnels aligned to their actions.
• Improved user experience — Reduce irrelevant messaging by sending the right workflow to the right audience.
• More efficient marketing — Automate repeat communication so you spend less time managing campaigns manually.
• Clearer audience control — Use MemberPress segmentation to keep communications consistent with access rules.

Who is it suitable for?

• WooCommerce and membership site owners using MemberPress
• Content creators building gated communities
• Agencies managing email automation for multiple clients
• Online course platforms and coaching programs
• Marketing teams using ActiveCampaign workflows and CRM