Easy Digital Downloads Product Updates 1.2.7
Easy Digital Downloads Product Updates lets you send personalized update emails with new download links for updated products, keeping customers informed without resending receipts. Benefit: streamlined, targeted communications and license-aware delivery. Extra win: batch sending, previews, test emails, and a complete unsubscribe system in a WordPress plugin.
Description
Easy Digital Downloads Product Updates is a WordPress plugin for Easy Digital Downloads stores that want to notify customers when a product is updated. Instead of resending purchase receipts and confusing buyers, it sends a dedicated update email with fresh download links for the newly changed files.
It uses Easy Digital Downloads email tags to personalize the message, supports license-aware delivery via the Software Licensing extension, and includes batching, previews, and test emails to help you plan updates confidently. A complete unsubscribe system keeps communications user-controlled while maintaining clear customer history logs.
Main Features
- Personalized update emails — Sends tailored emails specifically for updated products.
- Separate message from receipts — Keeps update communication distinct from Easy Digital Downloads purchase receipts.
- {updated_products} and {updated_products_links} tags — Automatically lists updated products and includes downloadable links.
- Template-ready {unsubscribe_link} — Inserts an opt-out link directly into update emails.
- {unsubscribe} opt-out handling — Provides a clear unsubscribe action that can be reversed.
- Complete unsubscribe/resubscribe system — Lets customers opt out (and back in) with a single button flow; admins can toggle from payment history.
- Batch sending with progress UI — Breaks emails into batches and sends in the background to reduce timeout risk.
- Email management and scheduling — Edit drafts and view queued, sent, and cancelled emails from the WordPress dashboard.
- Preview and test emails — Confirms tag output before sending, and sends tests to up to five addresses.
- Software Licensing integration — Sends update emails only to customers with an active license key.
Benefits
- More relevant communication — Targets customers with exactly the files that changed, improving engagement.
- Better UX during updates — Reduces confusion by replacing receipt resends with direct, update-specific download links.
- Higher delivery confidence — Batch sending and a management UI help emails complete reliably.
- Cleaner email planning — Preview and test emails confirm tags and templates before customers receive messages.
- License-aware outreach — Ensures updates reach only customers with active licenses, improving relevance.
- User-controlled preferences — Unsubscribe and re-subscribe flows reduce annoyance and support long-term trust.
Who is it suitable for?
- Easy Digital Downloads stores that publish frequent product updates
- Digital product sellers with eBooks, add-ons, or downloadable software versions
- Sites using the Software Licensing extension for license-based delivery
- Marketing teams who want draft planning, previews, and test sends in WordPress
- Agencies managing multiple update campaigns for client digital catalogs
- Content and education platforms that need to notify users when course files change