Delivering ads that fit is the biggest problem when optimizing ad income on responsive websites. A 728 pixels wide Leaderboard just doesnt fit on a smartphone and only confuses visitors. However, using small banners on large screens reduces your income unnecessarily.
The Responsive add-on allows you to set a range of browser sizes your ad is being displayed on. Since the add-on doesnt need the browser or operating system, it works well on a vast range or browsers and systems.
set minimal and maximal browser width to display ads for
set custom sizes for AdSense responsive ads
set default AdSense sizes to rectangle, vertical or horizontal
customize Adsense Responsive Matched Content unit for desktop and mobile
list all ads by their responsive settings on the dashboard
frontend assistant to display ad, container, and window size for admins
force responsive image ads if not supported by the theme
reloads ads when screen resizes and cache-busting in Pro is enabled
convert AdSense on AMP pages automatically
use the Auto ads feature on AMP pages
support and AMP format from ad networks
AMP display condition to show or hide specific ads on AMP pages