Give: MailChimp 2.0.2

Give MailChimp is a WordPress plugin for the GiveWP donation platform that streamlines donor opt-ins. When a donor gives, the plugin can automatically subscribe them to selected MailChimp lists. It supports both global settings (apply to all donation forms) and per-form controls (tie specific lists to specific donation causes). This helps connect donation intent with email marketing without extra manual steps. You can also customize the opt-in checkbox label and default values, and use MailChimp double opt-in to improve subscriber quality.

Main Features

• Automatic donor subscription — Adds donors to chosen MailChimp lists when they donate and opt in.
• Global newsletter list option — Enables an opt-in list that donors can join from any donation form.
• Per-form list control — Selects one or more lists tied to specific donation forms or causes.
• List and group targeting — Supports subscribing donors to specific MailChimp lists and/or groups.
• Double opt-in integration — Built-in support for MailChimp’s double opt-in flow.
• Opt-in label customization — Lets you change the checkbox text and default values.
• API key connection — Setup includes entering your MailChimp API key and selecting subscription options.
• Granular opt-in behavior — Ensures only donors from defined donation forms are added to their corresponding lists (when opted in).

Benefits

• Better audience alignment — Sends the right donors to the right MailChimp lists based on the donation form they used.
• Higher engagement potential — Helps you reach donors with targeted newsletters shortly after they opt in.
• Improved subscriber quality — Double opt-in reduces low-intent signups and supports list health.
• Cleaner donor experience — Keeps opt-in collection inside the donation flow with straightforward checkbox controls.
• More consistent marketing setup — Global and per-form settings reduce configuration overhead for multi-cause campaigns.

Who is it suitable for?

• Nonprofits and charities using GiveWP for donations.
• Organizations running multiple donation campaigns or causes.
• Marketing teams managing MailChimp newsletters for donor communications.
• WordPress site owners building donation funnels with form-specific opt-in logic.
• Agencies supporting clients who need targeted email subscriptions from WordPress.